OUR MISSION
To spread joy, one absurd purchase at a time. To celebrate the ridiculous and encourage a healthy dose of silliness in everyday life. To remind the world that sometimes, the best things in life are utterly pointless.
OUR VISION
To become the go-to destination for those who dare to question the mundane and celebrate the absurd. A world where unnecessary items reign supreme and seriousness is strictly optional.
OUR APPROACH
We curate a collection of the most delightfully useless items imaginable, sourced from the corners of the internet and the depths of our own imaginations. Expect the unexpected, and prepare to be pleasantly bewildered.
OUR PHILOSOPHY
ife's too short for sensible shopping. Indulge your inner child, embrace the chaos, and never take yourself (or anything else) too seriously.
We live in an age whenunnecessary thingsare our only necessities
Oscar Wilde